TIME Magazine: Asian Heroes - Hideki Matsui
Cynics call Matsui simpleminded, a workhorse without the brainpower to comprehend what all the attention really means. But Matsui responds by saying that he just wants to be a regular guy—albeit one who jokes that he now has five girlfriends at any one time. He drives a Chevy. He eats steak, has an occasional beer and likes to shoot the breeze with the security guards and maintenance personnel. And, of course, he likes to watch his much vaunted porno collection, tapes that he often trades with Japanese reporters. As one Japanese journalist put it, describing Matsui's affinity for such unique Japanese cultural institutions like the no-panties shabu-shabu in Japan, "Matsui is a horny guy. All of us are horny, more or less. But Matsui doesn't attempt to hide the fact." Yet another win for the Japanese Everyman.